August 21, 2013
This week's infographic comes from NeoMan Studios, an infographic design agency. "13 Reasons Why Your Brain Craves Infographics" is an interactive infographic which uses HTML5, to create an illusion of depth as you scroll through the content, adding to a multi-faceted visual experience.
The reason why we like this infographic so much is that it reiterates why infographics are so valuable in today's fast-paced, information overload society. As it points out, infographics are more engaging and are faster and easier to process. They also come very handy when you are trying to share content using social media tools, which are very visually driven. Here, at the Homeless Hub, we try to present information in the most accessible way we can. When we release content we add either an executive summary or a research summary together with an infographic which can be easily understood and shared amongst a variety of individuals. We have seen that such tools are embraced by our audience and we recommend that other researchers use these tools to get greater audience engagement.
To get the full impact of this infographic you must visit their website. Not only is it fun to look at, you can even tweet individual quotes directly from the page.